Exporters | Suppliers | Manufacturers | India

In the aftermath of panda updates many b2b portals have seen an unprecedented fluctuation in their rankings and have even observed a downward slide in their traffic.

Matt Cutts (Google's anti webspam head) was recently asked - what would he include in his SEO strategy list for 2011? He replied creation of great content (bait) spread via social media. This wouldn't just help in getting quality natural back links , which could result in better rankings, this would also help in acquiring new visitors and customers. Experts think, the reason why this strategy would succeed is this - in the world of social media, even now, the creators of original and quality content are less and those who link or spread it further are more.

As per one of the latest research report " 23 percent of social users are “creators” and almost one in 10 are “megaphones.” who generate web content, surrounding brand info found on social sites, and they're likely to link to valuable resources."

The three pillars of social media marketing are facebook, twitter and linked in. Social media pundits say that, three of them should be used in a different manner, with different content, however, with the same goal in mind which is acquiring new customers and spreading the message to the right kind of targeted audience.

Another big question which is being discussed at length is : Has article marketing finally lost its sheen? Experts believe, Yes if it not done in the right way. This essentially means if the article isn't well researched, just a mashed up piece of rephrased words of an already written text, it wouldn't help a site and could instead harm it as well.

B2b marketers should write well researched original articles (length of the article would also matter), then (preferably ) upload it on to their site and spread it via social media sites.

B2B companies have often struggled to succeed with social media sites and so far have had less than desired results.

According to another survey report " both B2B and B2C brands are seeing success with social marketing. Linked In was especially useful for B2B companies in terms of driving leads, with 61 percent of B2B firms gaining new customers "

Many b2b marketers often wonder what should they use social media for? Experts say that social media should be use for

* Acquiring New customers
* Attracting relevant search traffic
* Improving ranking
* Creating positive buzz about your brand and your product


So that brings us as to another important question i.e. what exactly are the requisites for a successful social media campaign?

* Grabbing your brands names on all the major social media sites
* Setting up of impressive profile page, with interesting information
* Creation of original, exclusive, interesting and fresh content, delivered within the right frequency i.e. either daily or every two days or weekly
* Keep fuelling social conversion around your content


What b2b companies can do is, use slide share or you tube to upload power point presentation or videos about their products and services. Then, share those links on FB + fuel conversation though exciting contests or interaction. They can use twitter for promoting occasional and exclusive promotional offers or attractive deals.

One of the main reason why b2b companies social marketing campaigns fail is because there isn't enough engaging fresh content. Industry analysts point out that compelling content is the most basic requirement for a successful SMO campaign. On an average half of the journalists turn to social media to find leads or see the pulse of the masses.

Sooner or later the line between social and search marketing will get blurred. The idea behind making early inroads into the social media segment is simple - to be on top of the game before the serious battle lines are drawn. In short, social media is getting bigger with each passing day and one can ignore it only at its peril.

PS: Attention Indian exporters suppliers or manufacturers, get your online catalog today and make profits by tapping the business queries being generated 24/7 globally on the net.

World over Indian handicraft industry is usually described as highly labour intensive, cottage based industry and decentralized. Even though this is an unorganized sector it provides direct and indirect employment to over six million artisans. This sector holds great importance not just from the high employment potential point of view but also from the kind of forex it generates from its surprisingly low capital investment. In general, handicrafts can be broadly classified into two categories:

1.Articles of everyday use
2.Decorative items

The handicraft manufacturers use a wide range of medium to express their creativity and originality. Most of the common medium used are textiles, metals – precious and semi-precious, wood, precious and semi-precious stones, ceramic and glass.

Apart from the woodwork like handcrafted wooden toys, furniture, decorative articles etc. which remain in demand throughout the season, textile based handicrafts like block and screen printing, batik, kalamkari (hand printing by pen) and bandhani are also quite popular. The next in the line comes handcrafted items made from clay, metal (like brass, bronze etc.) and jewelry. Last but not the least, glass and ceramic items too are quite sought after and can be placed next to stone craft made out of marble, sandstone etc.

Indian made handicrafts items have a distinct competitiveness in the international market primarily due to their designs and low cost. Even though its share in the global arena is somewhat minuscule , even then its demand is growing at a rapid pace. In the times to come , in order to match the supply with the current demand we need to lower our reliance on the handwork of the artisans and instead incorporate new technologies, focus on innovation, and improvise distribution channels .

Experts re-emphasize the fact that the handicraft industry holds the potential to give employment to millions of rural folks. All that it needs is support from the government and some assistance from the corporate sector. On the whole, it seems that handicraft suppliers from India are all set to make their presence felt across the globe and inching towards their way to become a market leader.

PS : handicrafts exporters get your online catalog today and make profits by tapping the business queries being generated across the globe on the web 24/7 . To know more , click on Indian handicrafts manufacturers

Carpet industry is counted amongst the oldest industries in India. Most of the experts credit the moguls for bringing this industry over here. Under their regime, carpet weaving flourished like a major trade and did not remain just another occupation, instead it acquired the status of an art. The quality of carpet produced used to depend mainly on the aesthetic touch of the weaver. After independence, carpet industry got some assistance from the government and slowly moved towards becoming an organised sector. Even now, the main hub of carpet weaving are mainly spread in northern India, like Bhadohi, Agra, Jaipur & Kashmir. Apart from it, Panipat has off late emerged as the main centre of carpet manufacturing , primarily due to its proximity to other home furnishings products.

Even though, these days the hand tufted carpets are in great demand, the other types of carpets which have a huge market across the globe include Hand-knotted Woollen Carpets, Pure Silk Carpets, Handmade Woollen Dhurries, Chainstich Rugs and woollen carpets. Needless to say each carpet has its own unique features and distinct usability.

Most of the carpets produced are exported to western countries. The consumption of these carpets within India isn't that high mainly because of the high cost involved and less awareness about cost-effective marketing and promotion strategies. As per the latest figures available the carpet exports from India is worth over Rs. 2600 crores whereas the domestic market size is about Rs. 200 crores.

The industry took a beating in the mid of recession however has bounced back admirably. Even though the hand knotted and hand tufted carpets rule the market demand, many big home furnishing companies have invested in this sector, keeping the long term view in mind. Most of the big names of the home furnishing sector involved in the same are Nourison, V. Heinrich, Theo Keller, Wissenbach, Abeth, Roubeni, Feizy, Capel, Obittee, Kalaty, IKEA and more.

Many carpet suppliers say that India made carpets will eventually edge out other competitors in the times to come mainly due to availability of talented and artistic skillet, low production costs, ability to innovate and flexibility to offer designs as per the client's requirement. The only issues which could halter its growth could be poor infrastructure, child labour issues and fierce competition from China.

Overall most of the Industry experts unanimously say that in the immediate future, Indian carpet market will see rapid expansion primary due to its current retail boom and growing purchasing power of its middle class.

PS : Attention Carpet manufacturers, get your online catalog today and make profits by tapping the business queries being generated across the globe on the web 24/7.

In this era of rapid industrialization, metalworking has acquired an altogether new importance. Rolling is one of the important metal forming process, where in a stock of metal (which is supposed to be rolled) is passed through a rolling machine as per the desired specification.

Experts point out that the rolling is differentiated as per the temperature of the metal rolled. If the metal is rolled above its recrystallization temperature then it is known as hot rolling, else it is termed as cold rolling. Both the processes are used as per the specified requirement.

As of this article, we would like to focus on hot rolling mills. Industry experts further elaborate that once the metal grains deform while getting heated during the rolling process, they recrystallize and maintain a slightly flexible micro structure which prevents the metal from hardening. Usually most of the large pieces of metal like slab, billets etc. are used for such a process which are fed directly into a high temperature chamber, whereas in the case of smaller operations, the temperature is increased slowly and gradually.

Once the metal has been hot rolled then it is made available to be re-sized as per the product specification. As per the experts it is primarily used for producing sheet metal or simple cross sections, such as rail tracks etc.

As of now, hot rolling mills suppliers are satisfied with this years performance. They say that the demand has been consistently steady and is expected to increase by the year end. Just like other industry verticals, hot rolling mills manufacturers too witnessed a slowdown during the economic downturn, however with the passage of time the demand has resumed back to normal and the profits too have begun to rolled in.

Over the last few years, new and better technology is being incorporated for higher efficiency and productivity. Many hot rolling mills traders have realized that going for technically advanced machines call for substantial investment however the same can give one a better return on investment in the long run.

Hopefully, in the times to come, the India based hot rolling mills suppliers and manufacturers will make use of the latest state -of -art technology and be able to stand their ground in the midst of fierce international competition.

PS : If you are dealing in Hot rolling mills, get your online catalog today and make profits by tapping the business queries being generated across the globe on the web 24/7.

Not many people realise, how much do they rely on products and equipments made out of plastic extrusion machinery in their day-to-day life. It wouldn't be an exaggeration to say that, almost every industrial product made, has made use of plastic extrusion machine in its final finish, shape and size. It is widely believed that, due to the heavy usage of plastic in the industrial production, the use of plastic extrusion machines has increased multi-folds and would only rise upwards from here.

For those who don't know much about plastic extrusion, here is a brief detail about it. Plastic extrusion refers to a process wherein thermoplastics are extruded as per the required shape and size of a product. The plastics are first melted, then moulded into the specified shape. The companies who are in the business of plastic extrusion, buy raw plastic beads in small sizes (also known as resins) in bulk. These resins are then mixed with different colorants so as to make them more attractive to the end user. In order to add, special features and add some more to the overall quality, these resins are also treated with UV ray blocking material and mixed with additives. Thereafter, it is made to go through different stages of the machine barrel and heated cavities, where in, it gets into its desired shape as per the product's specification.

Earlier the finishing of such products used to be substandard, however with the advent of technically advanced machines the finishing of plastic extruded products is top notch and meet the stringent international quality parameters. India based plastic extrusion machinery manufacturers are confident about holding on to their current market share and are ready to penetrate into the newer economies as well.

Industry insiders further predict that this industry will keep on climbing the profit charts for the times to come. The massive industrialization which is taking place across the globe wouldn't let this industry go out of business ever. Even during the downturn the plastic extrusion machinery suppliers did not observe any catastrophic fall in demand and were the first one to recover.

All in all, most of the trade pundits are unanimous about exponential rise of this sector and the gradual consolidation of the Indian suppliers in the global arena.

PS : If you are dealing in Plastic Extrusion Machinery, get your online catalog today and make profits by tapping the business queries being generated across the globe on the web 24/7.

The flower vase industry in India and elsewhere is booming at a thrilling pace. As more and more interior decorators continue to prefer natural look over other designs and patterns, the sales of flower vases have accelerated into the top most gear. Indian flower vase exporters and suppliers are quite elated while looking at the mouth watering future prospects of increased demand from the western markets.

If one looks at the basic anatomy of a flower vase, it isn't a great utility item as in not something whose absence would make a lot of difference to our lives, however, from the decoration point of view, it gives an immense aesthetic appeal and adds volumes of natural beauty to the entire household.

Flower vases can be made from a wide range of material, though are primary made from ceramic and glass. As a vase is supposed to be a show piece item, it is always loaded with extra carvings and other decorative material including though not restricted to clay, stone and wood. They also comes in various forms like antique look flower vase, hanging vase, crystal vase and large floor vases. Each one of them has its own unique feature, style and appearance and is used as per the owner's requirement.

On the global front, Chinese flower vase suppliers are leading the market followed by India, Thailand, Indonesia and few other European countries. From the Indian flower vase industry's point of view this sector feels a lot neglected and expects government's support and intervention. India based flower vase suppliers and manufacturers have long demanded extra sops and incentives in their bid to provide some boost to this largely unorganized sector. However their efforts have remained futile so far.

Industry insiders believe that this sector holds immense potential to provide easy means of living to the masses specially living in the rural areas. All that is required is proper training and coaching plus a know how of the market (as in how to set up a small firm, where and whom to sell etc.) This industry would at best come under small scale industry and government should take special interest in supporting the same. In the larger interest of this sector, sooner or later, all the stake holders within this industry should realise their responsibilities and work together to give it, the much required - fresh lease of life.

PS: If you are dealing in Flower Vases, get your online catalog today and make profits by tapping the business queries being generated across the globe on the web 24/7.

Designer sarees are redefining the saree market not just in India but overseas too. They are acting like an elixir to the slowly dying saree industry and has infused a fresh lease of life to the saree suppliers and exporters. Die hard saree fans would find it hard to believe but the saree market both in India and abroad has shrunk over a period of time. Even though this attire has been in demand for almost 5000 years, exuding its charisma through simplicity, fluidity and style. However, it has failed to catch up with the current pace of time and got left behind only to be worn on certain occasions or instances.

As fashion trends keeps on changing, off late, there has been a renewed interest in this attire and the same can be seen in the increased sales of designer sarees in the last few years. As the business prospects are looking bright in the long run, many labels are pouring some serious investment not just from India but also from quarters like Middle-East etc.

There are three main factors which govern a designer saree. They are :

Experimentation
Designer sarees call for inhibited experimentation. In a bid to see what can work and what can not, designers are busy experimenting with different aspects of a saree , be it the fabric or the pattern or the height and the way it is wrapped around.

Bold colours and styles
Saree designers like Sabyasachi, label 24 etc. are known for adding new hues to this traditional attire and no wonder that bold and sparkling colours are making a comeback.

The marriage of East and West
Fusion is the name of the game. The saree designers are busy blending the designs of both the worlds and create a product which is traditional in theme and doesn't compromise with the western sensibilities as well. This is usually done to lure the western buyers to buy and wear is inorder to push an all together new market segment.

Even though saree has maintained its uniqueness amidst the flurry of fashionable dresses and styles, however the way to go forward or any effort to reclaim its glorious past would be to "evolve". The fabric used for creating designer sarees like silk, cotton, chiffon, georgette etc. leaves immense scope for experimentation. One thing is for sure that the Designer sarees are the one which will spearhead the revival of the Indian saree industry. Hopefully in the times to come the India based designer sarees suppliers will be able make their mark in the global arena for once and for all.

PS : If you deal in designer sarees, get your online catalogue today and make profits by tapping the business queries being generated on the web, 24/7

Globally, in the packaging sector plastic pet bottles are the strongest performers. It is a well known fact that PET is the most popular polymer used for manufacturing the plastic bottles and related products. There have been many research reports which indicate that the market for plastic packaging (primarily for food and water ) will witness above average growth across the globe. Plastic Pet bottles have better durability, design flexibility and are light weighted, which is why, they are fast replacing other traditional bottle making materials like glass, aluminium and so on.

Another advantage which plastic pet bottles have over traditional plastic is that it they are easily recyclable.This helps them overcome the arguments of the go-green brigade (against the use of plastics) and also do their bit to save planet earth in the long run. In addition to it, as the post-consumer waste (in the form of bottles etc.) is available in abundance , PET is quickly encroaching market share in the form of carpet fibre as well.

Recently, due to the rise in the cost of the raw material a few bottle manufacturers switched to tetra pack and other packaging alternatives, however, as the switch was made by a small segment it did not impact the pet bottle industry in any significant way. Coke - one of the largest manufacturers of the soft drinks in the world, reported a small dip in their profits due to the rise in the cost of plastic pet bottles. Experts suggest that the prices are expected to go down-south in the next few months and bring some relief to the industry. A side benefit of this price war was that coke along with some other pet bottle manufacturers have decide to launch their own recycling plant in the next few months.

Industry analyst points out that the Indian plastic pet bottles manufacturers and suppliers are performing good in the global arena. The main reason is the kind of quality and low cost offered as compared to other suppliers. Needless to say, the main competition remains from Chinese manufacturers who are aggressively penetrating the Indian as well other countries domestic segment. Plastic PET manufacturers based out of India are using innovative marketing campaigns to reach out to the emerging market economies so as to eventually expand their profit base.

PS : If you deal in Plastic pet bottles , get your online catalogue today and make profits by tapping the business queries being generated on the web, 24/7

Most of the people while deciding to go for home improvement think about curtains, paints or a new set of furniture. However, what they don't realise is that there is a relatively inexpensive way to bring a pleasant change to ones' home . In case you are still wondering about what it is, it is to change the bed linens, bed sheets, pillows, cushion covers and see the magic unfurl before your own eyes.

Change in bed linen can make a significant difference to ones room's overall look and feel. They are made up of different fabrics, like silk, cotton, polyester, satin,flannel etc. Every fabric has its own unique feature and style and give the bedlinen a distinct purpose and appearance. E.g. the polyester ones are not prone to wrinkle, the silken bed linen gives a lavish and royal feel, for the soft comfort nothing beats like cotton and so on. As any one would know that the colour of the bed linen should complement the colour of room walls , inorder to enhance the overall appearance of a room.

Apart from design and colour, cost is another factor which influences the purchase decision of the buyers. As the cost of raw material is increasing day by day, it is getting increasingly difficult for the manufacturers to keep their overheads low and stay competitive. In such a scenario, the bigger corporates who deal in bulk are making merry and the small manufacturers are getting affected. Also. the silent invasion of Chinese products has dented the already shaky profit books of these players. Even then, the industry insiders continue to insist that bed linen industry is quite huge and is poised for robust and dynamic growth.

In India, Bombay dyeing has remained the undisputed market leader for the last many years. However, with the passage of time a few new brands too have made their presence felt. In USA the most popular brands which govern the market segment of bed linen are laura ashley, mulberry, aura, dkny and humming bird.

From the Indian point of view, the traditional India made bed linen continues to enjoy high demand in the international market. Many traditional players are also trying to penetrate the newer economies in order to expand their profit base.In addition to it, many manufacturers are doing their best to acquire new weaving machines, better technology to produce high quality bed linen at the lowest possible costs.

PS : If you deal in bed linen , get your online catalogue today and make profits by tapping the business queries being generated on the web, 24/7.

Since the Roman era, fashion has remained an intrinsic part of human lifestyle. Jewellery along with clothes has remained a pivot in influencing the ever changing fashion trends. In the jewellery segment, gold and silver has ruled the roost for ages. However with changing times, beads have acquired their own cult status. Women wear beaded fashion jewellery as it helps them make their own style statement, fits in well with casual clothing and doesn't need too much care or maintenance.

Due to the steep rise in the price of traditional metals like gold, silver etc. (also in diamond and pearls), beads as an alternative are gaining popularity throughout the world. The colourful, elegant and mesmerising beads add to the persona of an individual, usually appreciated by all and sundry. Beads come in varied sizes like from a few millimetre to a several centimetres. The material used while making a fashion beaded jewellery can b quite diverse like it can be glass, plastic, stone , bone, metal clay, resin, horn, ivory, metal, shell, pearl, coral, gemstones, polymer clay, synthetic minerals, wood, ceramic, fibre etc.

Earlier it used to be considered merely a home made jewellery item. However, as the interest at the mass level increased, corporates made an aggressive effort to cash upon the ongoing market sentiment. With the arrival of the corporates, came a certain level of professionalism and systematic functioning in the already existing though organised industry. Beaded fashion jewellery has now become popular segment and most of the exporters, suppliers and manufactures are confidently posting higher profits year after year.

India based beaded jewelry manufactures usually source their raw material either from the rural areas (or sea areas) or from countries like Africa etc. (keeping the cost factor in mind). With the passage of time, better technology is being used to make high quality beaded fashion jewellery, specially in bulk. Also, what is more interesting to see is the aggressive intent in the suppliers and exporters mindset, where in they are more than willing to experiment with the never before seen designs and patterns in accordance with the pulse of the market demand. Overall, the beaded fashion jewellery market promises a robust growth and a positive future.

PS : If you deal in Beaded Fashion Jewelry , get your online catalogue today and make profits by tapping the business queries being generated on the web, 24/7.